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Custom Contractor Website Design

Looks Like Your Company. Works Like Your Best CSR.

A custom website that brings your brand to life and is built to book. It shows homeowners what you fix, where you work, why they can trust you, and how to get on your schedule.

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We Took the Calls. We Know What Homeowners Want to Know.

Before 6th Man, Sam worked the CSR desk and the dispatch board at a family plumbing company. Homeowners on the phone aren't asking about your company history. They want to know if you can fix it, if you come to them, and how soon someone can get out there. Your website should answer the same things before they ever dial.

What Gets Built Around the Company

  • The About Us story at the top of the page
  • A wall of logos and certifications
  • Every service you've ever done, in one long list
  • Stock photos of somebody else's crew

What the Homeowner Needs to See First

  1. What you fix
  2. That you come to them
  3. A reason to trust you
  4. A fast way to get on your schedule

Your history and your certifications still earn their spot. They just work best as proof, once the homeowner knows you're the right company for the job.

Your Website Exists. But It Isn't Working.

Your website is where every other piece of marketing sends people. Your Google Business Profile, your ads, your truck wraps, and your referrals all end up there. If it doesn't answer the homeowner fast, the money you spent getting them there leaks out.

01

Only One or Two Pages

Everything funnels through the homepage, with no service or location pages for Google or the homeowner to land on.

02

Generic Copy, Stock Photos

Photos from a library and copy that could belong to any trade company. Nothing says it's you.

03

Google Doesn't Know Who You Are

The site doesn't make clear what you do, which services you offer, or where you work within seconds of loading.

04

It's Not Converting

No clear next step. Visitors can't easily call, book, or fill out a form, so they go back to the search results.

What a High-Performing Contractor Website Looks Like

This is the first screen of the site we built for My Plumber Now in McMinnville, Oregon. Before anyone scrolls, it covers everything on that list, and it still looks like nobody but My Plumber Now.

My Plumber Now homepage, first screen, with numbered callouts
  1. What You Fix

    Plumbing is in the headline, and every plumbing service is one click away in the menu.

  2. That You Come to Them

    McMinnville is in the headline, and the towns they cover are spelled out right under it.

  3. A Reason to Trust You

    Their Google rating, licensed and insured, and a photo of the real crew in front of their own van.

  4. A Fast Way to Get on the Schedule

    Schedule Service and a tap-to-call number sit above the fold, and again in the header.

  5. Your Brand, Not a Template

    Their own line, "Everyone Needs a Good Plumber," their colors, and their people. Nobody else's site looks like this.

Everything Your Site Needs to Perform From Day One

SEO-Optimized Copy

Keyword-targeted titles, headers, meta descriptions, and body copy for ranking on your relevant services and locations.

Mobile-First Design

Built and tested on real mobile devices before launch, not a desktop site shrunk down.

Speed Optimized

Image optimization, caching configuration, and Core Web Vitals checked before the site goes live.

Technical SEO Foundation

Schema markup, heading structure, sitemap, and canonical tags configured for Google and AI search tools.

Built for AI Search

Structured so tools like ChatGPT and Google AI Overviews can understand your business and surface it.

Client Intake and Revisions

We learn your business first, you review everything before launch, and we refine it until you're satisfied.

You own it. Your website, your domain, and your content belong to you.

Built for the Trades

Every one of these was a rebuild of an existing site.

My Plumber Now website

My Plumber Now

Plumbing · McMinnville, OR

A single-page site turned into a full multi-page site, built around the company's people and focused on conversion.

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Clarksburg Plumbing website

Clarksburg Plumbing

Plumbing · Maryland

A fourth-generation plumbing company rebuild focused on brand personality and service clarity.

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Cincinnati Master Plumbers Association website

Cincinnati Master Plumbers Association

Trade Association · Cincinnati, OH

A rebuild for an association serving the plumbing trade since 1881, structured for members and apprentices.

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Simple. Collaborative. No Surprises.

  1. 01

    We Learn Your Business

    An intake call covering your services, market, team, and what sets you apart. You send us photos of your people, trucks, and work.

  2. 02

    Copy and Design

    SEO-optimized, conversion-focused pages built around how your customers actually search.

  3. 03

    Review and Revise

    You give feedback and we refine until you're confident it's ready to launch.

  4. 04

    We Launch Right

    Speed and mobile testing, SEO checks, and redirect checks before handoff.

Your Website Is the Foundation for SEO and Ads

Every click from Google, every Local Services Ad, and every paid search campaign lands on your website. When the site does its job, the rest of your marketing has somewhere solid to send people.

Contractor Website Design FAQs

Who Owns the Website When It's Done?

You do. Your website, your domain, and your content belong to you.

Can You Redesign the Website I Already Have?

Yes. Every site in our portfolio started as a rebuild of an existing site. Before launch we check redirects, so pages that already bring in traffic don't get lost in the move.

Do I Need to Provide Photos?

Yes. During intake we ask for photos of your team, your trucks, and your work. Real photos show a homeowner who is coming to their house, and stock photos can't do that.

How Many Rounds of Revisions Do I Get?

You review the site before it launches, and we keep refining until you're confident it's ready.

Will My New Website Show Up on Google?

Every site launches with SEO-optimized copy, schema markup, a sitemap, and a clean heading structure, so Google and AI search tools can understand what you do and where. Ranking higher over time takes ongoing work, which is what our SEO service is for.