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Digital Marketing for Electricians

Electrician marketing agency, built from inside the trades

A homeowner with a dead circuit or a panel that needs upgrading calls whoever shows up first and looks trustworthy. We make sure that is you, then we show you which calls turned into booked jobs.

  • One Electrician Per Territory
  • Month to Month, No Long Contracts
  • Built From Inside the Trades
  • Works With Your CRM
Sound familiar?

High Demand Doesn't Mean a Full Schedule.

Plenty of homeowners need an electrician this week. Most of them never hear your name. They search, see three businesses in the map, and call one of them. If you are not one of the three, the job is gone before your phone ever rings.

Invisible When It Matters Most

Homeowners searching for panel upgrades, outlet repairs, or EV charger installs are finding your competitors first. Your Google profile is bare, reviews are thin, and your website does not show the quality of your work.

Word of Mouth Has a Ceiling

Referrals got you started, but they only reach the people your customers happen to talk to. You need leads that come in every week, not just when someone remembers your name.

No System Behind the Marketing

You have boosted a post, maybe run some ads, but nothing connects. No tracking, no follow-up, no way to know what produced booked jobs versus busywork.

What we do for electrical contractors

Electrician Marketing Services.

You probably don't need all eight. Figuring out which ones you actually need is where we start.

SEO for Electricians

Show up in the map pack and organic results for the jobs you want more of, like panel upgrades, rewiring, and generator installs, in the towns you actually serve.

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Google Ads & Local Service Ads

Paid search and LSA built around high-value electrical calls, with negative keywords that keep your budget off DIY and job-seeker searches.

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Electrician Website Design

A fast, mobile-first site with a page for each service you offer, your license and credentials up front, and a phone number that is never more than a thumb away.

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Reputation Management

A steady review process after every job, plus responses to every review. Homeowners letting someone into their panel read reviews first.

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CRM & Attribution Cleanup

Campaign source tagging, call tracking, and CRM setup so you can see which channel booked which job, in ServiceTitan or whatever you run.

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Email & SMS Campaigns

Automated follow-ups that bring past customers back for surge protection, generator maintenance, and the next project on their list.

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Local Market Strategy

A study of your service area: where the demand is, who you are up against, and which towns to win first. Know your market, own your territory.

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Social Media Management

Real jobs, real crews, and real results posted every week, so your name stays in front of the neighborhoods you work in.

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Local SEO for electricians

Show Up Where Homeowners Look for an Electrician.

Most electrical jobs start with a search like "panel upgrade near me" or "EV charger installer" plus a town name. Google answers with three businesses in the map pack before anything else. Getting into those three spots is what local SEO for electricians is about.

  • Google Business Profile set up with the right categories, service areas, photos, and weekly updates.
  • A page for every job type you want more of, so Google knows you do panel upgrades, not just "electrical work."
  • Reviews that keep coming, because recent reviews move rankings and win the call.
  • Tracking tied to booked jobs, so rankings are measured in revenue, not screenshots.
Read the SEO for Electricians guide
Electrical contractor reviewing a full dispatch schedule on his office computer
Sam Heger with a home service company owner in their shop
Why trust matters more in electrical

Electrical Work Is a Trust Business. Your Marketing Has to Earn It First.

A homeowner letting someone into their electrical panel is deciding almost entirely on how competent and reliable you look. They are not browsing. They are searching with urgency and choosing whoever looks safest.

We came to marketing from the trades, not the other way around. We know what a dispatch board looks like on a bad morning and what an idle tech costs you by lunchtime. So we build marketing that shows your license, your reviews, and your work as clearly as you would show them to a customer at the door.

A Partner, Not a Vendor.

We communicate and treat your business like our own. No hiding behind dashboards.

We Speak Trades.

Dispatch, CRMs, job types, booked revenue. We focus on jobs, not just leads.

Numbers You Can See.

No vanity metrics. Every month, you see what is working and where your dollars go.

What electrical contractors say
★★★★★
Sam has helped educate me on her process so I have an understanding of what needs to be done and a solid plan to do so. I can honestly say I noticed a pretty immediate difference from working with 6th Man.
Nicholas Finore · It's On Electrical LLC

How We Work With Electricians

Learn Your Business

Your services, your margins, your service area, and which jobs you want more of. Panel upgrades and service calls need different marketing.

Build the Strategy

The right services, the right channels, and a clear plan tied to results you can measure in booked jobs.

Execute and Report

We do the work, show you the results, and stay in the conversation. No disappearing. No dashboards you can't understand.

Can You Name the Campaign That Booked Your Last Panel Upgrade?

Most electricians can't. Every campaign rings the same number. That is the first thing we fix.

Get a Free Marketing Review

Electrician Marketing FAQs

How do electricians get more customers?

Consistent leads for electrical contractors come from a combination of a strong Google Business Profile, a steady review process, service pages for each job type you want more of, and targeted Google Ads or Local Services Ads. No single channel does everything. The combination is what builds a reliable pipeline.

Is SEO worth it for electricians?

Yes, for most residential electricians. Homeowners search for the exact job they need, like "panel upgrade" or "EV charger installation," plus a city name. Local SEO puts you in the map pack and organic results for those searches, and those calls keep coming without paying per click. Our SEO for Electricians guide walks through it.

Are Local Services Ads worth it for electricians?

Yes, particularly for residential service work. LSAs charge per lead, show your Google Verified badge, and appear at the top of search results above standard paid ads. For an electrical contractor with a strong review profile, they can be one of the most efficient paid channels available.

How important are Google reviews for an electrician?

Reviews carry extra weight for electrical work because homeowners are trusting someone with their home's electrical system. A strong, recent review profile affects both where your business ranks in local search and whether a homeowner who finds you decides to call.

Do electricians need a website?

Yes. It does not need to be elaborate, but it needs to be professional, mobile friendly, and make it easy to see your services, your service area, and how to call you. Homeowners who find you through Google or a referral check your website before they call.

Do you work with other electricians in my area?

No. We work with one electrical contractor per territory. If we are building your name in your market, we are not building your competitor's.

Do I need to be on ServiceTitan to work with you?

No. We have deep ServiceTitan experience, but we work with electrical contractors on other platforms too. The strategy is the same. We adapt to whatever CRM your business runs on.

Is there a long-term contract?

No. All of our engagements are month to month. We earn your business every month. If we are not delivering, you are not locked in.